Why AI is Transforming the Digital Landscape. Is SEO Dead?
Exploring the Evolution of SEO and the Rise of AI in Digital Marketing. The claim that SEO is dead and that everyone should start focusing on AI is more of a reflection of the evolving landscape of digital marketing and technology rather than an absolute truth. Here’s a breakdown of why people are saying this and what it really means: 1. SEO Has Changed, Not Died Traditional SEO Tactics Are Less Effective : Strategies like keyword stuffing, exact-match domains, and low-quality backlinks are no longer effective because search engines, especially Google, have become more sophisticated. Focus on User Intent : Search engines now prioritize content that matches the user’s intent, making SEO less about gaming algorithms and more about creating value-driven, high-quality content. Competition Is Fierce : With more businesses online, SEO is becoming harder, and newer players may feel that breaking into competitive niches is nearly impossible. 2. AI Is Transforming How Content Is Created a...